Estimating customers' willingness-to-pay by means of a probabilistic elicitation method : The case of home nursing services

Pietro Zidda, Nadia SINIGAGLIA, Maud Derbaix

Research output: Contribution in Book/Catalog/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationProceedings of the Marketing Science Conference, Edmonton, Canada, June 26-28,
Publication statusPublished - 2002

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