Alternatives for Telco Data Network: The Value of Spatial and Referral Networks for Churn Detection

Research output: Contribution to journalArticlepeer-review

Abstract

The value of communication network has received significant attention in the literature on churn prediction, while little is known about the potential business value of alternative networks. This knowledge would help telephone companies to make timely strategic decisions in our evolving economic environment where traditional communication technologies are declining. This study assesses to which extent two alternative networks might (1) structurally substitute this network and (2) complement this network for churn prediction within telephone companies.
Original languageEnglish
Pages (from-to)218-236
Number of pages19
JournalInformation Systems Management
Volume38
Issue number3
Early online date7 Mar 2021
DOIs
Publication statusPublished - 2021

Keywords

  • Churn
  • Social Network Analysis
  • Business value
  • Data acquisition
  • Data Analytics

Fingerprint

Dive into the research topics of 'Alternatives for Telco Data Network: The Value of Spatial and Referral Networks for Churn Detection'. Together they form a unique fingerprint.

Cite this