Van akker tot park. Taalculturele place-making en marketing in de online taalpraktijken van twee Belgische voetbalclubs

Keyphrases

• Place Marketing 100%
• Football Clubs 100%
• Place-making 100%
• Mauve 50%
• Language Culture 50%
• Marketing Video 50%
• Glocal 50%
• Fan Engagement 50%
• National Center 50%
• Language Choice 50%
• Linguistic Features 50%
• Place-based Identity 50%
• Serious Leisure 50%
• Carnivalesque 50%
• Commercial Interests 50%
• Local Opposition 50%

INIS

• parks 100%
• marketing 100%
• dna 50%
• variations 50%
• fans 50%
• quantum entanglement 50%

Social Sciences

• Serious Leisure 33%