Profil personnel

Présentation

Wafa is an associate professor of service Innovation and marketing at the faculty of Economics and Management (University of Namur- Belgium). She is also an academic Scholar at Cornell University -USA . She received her PhD from the Institute for Management Research of the Radboud University Nijmegen, the Netherlands. Her primary research interests are Service Innovation & Marketing – investigating the dynamic capabilities of innovation management in service firms. She is also interested in Knowledge co-creation mechanisms  during open innovation and within digital platforms in Business-to Business and B-to-C contexts . She is passionate of service research - her work focuses on virtual communities, customer engagement and customer co-creation expériences… She was among the top young service marketing thought leaders in 2012. She serves as the chair of the Special Interest Group on service Innovation at the IPSIM -Largest worldwide innovation management network. She published in highly recognized journals, among others, in the Journal of Product Innovation Management, Industrial Marketing Management, Journal of Service Management, Decision Management. She won several Awards,   the 2015 Robert Johnston Award- Highly Commended Award for her paper published in the Journal of Service Management, -and she was recently granted the 2013 IBM Faculty Award .This global IBM competition recognizes the quality of Professor Hammedi’s research and its importance to the industry. 

Domaines de compétence

Innovation Management (eg: open innovation, value co-creation, portfolio decision making . in B-to-B and B-to C contexts) 

Innovation marketing (eg: Launch of new products, marketing of new products and services..) 

services marketing/ management  : Co-creation within virtual interfaces and open networks

 

Charges externes

 Reviewer for the following journals:

  • Journal of Product Innovation Management
  • Journal of Engineering and Technology Management
  • Journal of Service Management
  • Journal of Retailing and Consumer Services
  • Annals of Tourism Research

Reviewer for the following conferences :

  • American Marketing Association (AMA)
  • Academy of Management (AOM)
  • Association Française du Marketing (AFM)
  • European Marketing Academy (EMAC),
  • European Institute on Recent Advances in Retailing and Consumer Services Science (EIRASS),
  • European Group for Organization Studies (EGOS)
  • Etc
  • Chair of Special Interest Group  on service Innovation at ISPIM.
  • From 2013- Member of Jury for the “best Master thesis innovation in Europe : Future ideas network. (futureideas.eu)
  • Reviewer for “ Best Master thesis in Marketing “ Award, organized by STIMA-Belgium

Prix/Distinctions

IBM Faculty Award- 2013

Project Management Institute Research Award 2008

Scholarship Docquier 2006

Diplômes

Ph.D in Management Sciences from Radboud University, Nijmegen, The Netherlands

Présentation

Wafa is an associate professor of service Innovation and marketing at the faculty of Economics and Management (University of Namur- Belgium). She received her PhD from the Institute for Management Research of the Radboud University Nijmegen, the Netherlands. Her primary research interests are Service Innovation & Marketing – investigating the dynamic capabilities of innovation management in service firms. She is also interested in Knowledge co-creation mechanisms  during open innovation and within digital platforms in Business-to Business and B-to-C contexts . She is passionate of service research - her work focuses on virtual communities, customer engagement and customer co-creation expériences… She was among the top young service marketing thought leaders in 2012. She serves as the chair of the Special Interest Group on service Innovation at the IPSIM -Largest worldwide innovation management network. She published in highly recognized journals, among others, in the Journal of Product Innovation Management, Industrial Marketing Management, Journal of Service Management, Decision Management. She won several Awards, and shei was recently granted the 2013 IBM Faculty Award .This global IBM competition recognizes the quality of Professor Hammedi’s research and its importance to the industry. 

Domaines de compétence

Innovation Management (eg: open innovation, value co-creation, portfolio decision making . in B-to-B and B-to C contexts) 

Innovation marketing (eg: Launch of new products, marketing of new products and services..) 

services marketing/ management  : Co-creation within virtual interfaces and open networks

 

Charges externes

 Reviewer for the following journals:

  • Journal of Product Innovation Management
  • Journal of Engineering and Technology Management
  • Journal of Service Management
  • Journal of Retailing and Consumer Services
  • Annals of Tourism Research

Reviewer for the following conferences :

  • American Marketing Association (AMA)
  • Academy of Management (AOM)
  • Association Française du Marketing (AFM)
  • European Marketing Academy (EMAC),
  • European Institute on Recent Advances in Retailing and Consumer Services Science (EIRASS),
  • European Group for Organization Studies (EGOS)
  • Etc
  • Chair of Special Interest Group  on service Innovation at ISPIM.
  • From 2013- Member of Jury for the “best Master thesis innovation in Europe : Future ideas network. (futureideas.eu)
  • Reviewer for “ Best Master thesis in Marketing “ Award, organized by STIMA-Belgium

Prix/Distinctions

IBM Faculty Award- 2013

Project Management Institute Research Award 2008

Scholarship Docquier 2006

Diplômes

Ph.D in Management Sciences from Radboud University, Nijmegen, The Netherlands

Qualification académique

Docteur en administration des affaires, Radboud University

Empreinte digitale L’empreinte digitale est basée sur l’exploration du texte des documents scientifiques d’individus afin de créer un index de termes pondérés, qui définit les thèmes clés de chaque chercheur individuel.

Word-of-mouth Business & Economie
Transactive memory systems Business & Economie
Brand community Business & Economie
Decision making Business & Economie
Screening Business & Economie
Customer engagement Business & Economie
Field study Business & Economie
Social environment Business & Economie

Réseau Récente collaboration externe au niveau du pays. Découvrez tous les détails en cliquant sur les points.

Projets 2010 2016

Résultat de recherche 2007 2017

  • 97 Citations
  • 4 h-Index
  • 12 Article dans les actes d'une conférence/un colloque
  • 10 Article
  • 3 Autre contribution
  • 2 Chapitre

EWOM Engagement: Is it worth to talk only about Posters and Lurkers?

Hammedi, W. & Virlee, J. avr. 2017 Social Media and Tourism. Ashgate Publishing Ltd

Résultats de recherche: Contribution dans un livre/un catalogue/un rapport/dans les actes d'une conférenceChapitre

la co-creation , une autre vision de la gestion “

Hammedi, W. 3 mars 2015 Le nouvel ordre digital. Bebooks

Résultats de recherche: Contribution dans un livre/un catalogue/un rapport/dans les actes d'une conférenceChapitre

Online customer engagement: Creating social environments through brand community constellations

Hammedi, W., Kandampully, J., Zhang, T. T. . C. & Bouquiaux, L. 19 oct. 2015 Dans : Journal of Service Management. 26, 5, p. 777-806 30 p.

Résultats de recherche: Contribution à un journal/une revueArticle

Customer engagement
Brand community
Social environment
modeling
positioning

Open Innovation Implementation in the Service Industry: Exploring Practices, Sub-practices and Contextual Factors

Virlee, J., Hammedi, W. & Parida, V. 2015 (Accepté/sous presse) Dans : Journal of Innovation Management.

Résultats de recherche: Contribution à un journal/une revueArticle

Optimizing portfolio decision-making in service innovation

Hammedi, W. & Den Ambtman, A. 2014

Résultats de recherche: Contribution à un événement scientifique (non publié)Article

Prix

2015 Robert Johnston Award- Highly Commended Awards

Wafa Hammedi (Bénéficiaire), 2015

Prix: Prix ​​(y compris les médailles et récompenses)

IBM Research Faculty Award

Wafa Hammedi (Bénéficiaire), 1 août 2013

Prix: Mise à l'honneur nationale/internationale

Activités 2005 2016

Cornell University

Hammedi, W. (Chercheur visiteur)
2016 → …

Activité: Visite à une institution académique externeRecherche/Enseignement dans une institution externe

Chaire qualité

Hammedi, W. (Conférencier)
21 oct. 2015

Activité: Participation ou organisation d'un événementParticipation à une conférence, un congrès

14th International Research Symposium on Service Excellence in Management ( QUIS),

Hammedi, W. (Participant)
juin 2015

Activité: Participation ou organisation d'un événementParticipation à une conférence, un congrès

Journal of Service Marketing (journal)

Hammedi, W. (Membre du Comité de Rédaction)
1 janv. 2015

Activité: Le travail de rédaction ou de révision par les pairs des publicationsActivité éditoriale

Journal of Service Management (journal)

Hammedi, W. (Membre du Comité de Rédaction)
1 janv. 2015

Activité: Le travail de rédaction ou de révision par les pairs des publicationsActivité éditoriale

Thèse

Adoption des innovations écologiques: cas des panneaux photovoltaiques

Auteur: ALLARD , A., sept. 2012

Superviseur: Hammedi, W. (Jury)

Thèse de l'étudiant: Master typesMaster en gestion

An Actor Dynamics Perspective of Socio-Technical Transitions: The Case Study of Energy Efficient Projects in the Information Technology Sector

Auteur: Lienart Van Lidth De Jeude, S., 20 juin 2016

Superviseur: Castiaux, A. (Promoteur), Decrop, A. (Président), Hammedi, W. (Jury), Swaen, V. (Jury), Williams, D. P. (Jury) & Ingham, M. (Jury)

Thèse de l'étudiant: Doc typesDocteur en sciences économiques et de gestion

An exploration of the value of online brand'sfans: is it worth listening to ?

Auteur: Chambou Simo, J. R., 2011

Superviseur: Hammedi, W. (Promoteur)

Thèse de l'étudiant: Master typesMaster en gestion

Open Innovation Practices in Services SMEs - A Stakeholders perspective

Auteur: Virlee, J., 7 sept. 2013

Superviseur: Hammedi, W. (Promoteur)

Thèse de l'étudiant: Master typesMaster en gestion

Sterotypes dans le domaine des services

Auteur: Hammedi, W., 23 janv. 2014

Superviseur: Decrop, A. (Promoteur)

Thèse de l'étudiant: Doc typesDocteur en Sciences