How can local e-marketplaces can help small retail businesses ?

  • Joachim Daisomont

Student thesis: Master typesMaster in Business Engineering Professional focus in Analytics & Digital Business

Abstract

This thesis seeks to understand the recent phenomenon of local e-marketplaces. Through case studies, this paper will analyse the advantages offered by these platforms and how they can be used by small retailers. The case studies were conducted among the creators of these e-marketplaces. For this thesis, three platforms were examined: Letzshop which is a public initiative of the Luxembourg governement. The other two are private initiatives, one is Belgian and is called "Nearshop" and the last one is French and is called "Mon petit ecommerce".
Date of AwardJan 2021
Original languageEnglish
Awarding Institution
  • University of Namur
SupervisorAadhaar Chaturvedi (Supervisor)

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