Abstract
Strategically integrating energy efficiency requirements into a technological product innovation involves taking into account several key dimensions that go beyond the development of the green technology itself. Based on a preliminary conceptual model, this theoretical paper aims at improving our understanding of the dynamics taking place when such a socio-technical system transits towards environmental sustainability. It assesses both the micro-level processes involved in constructing green technologies and the macro and meso-level patterns endogenous and exogenous to the firm, shaping the development and diffusion of those sustainable technologies inside the organization.
| Original language | English |
|---|---|
| Title of host publication | ISIS report |
| Subtitle of host publication | Making the Number of Options Grow. Contributions to the Corporate Responsibility Research Conference 2013 |
| Editors | Wilfried Winiwarter, Ulrike Gelbmann, Rupert J. Baumgartner |
| Place of Publication | Graz, Austria |
| Pages | 121 |
| Number of pages | 137 |
| Volume | 6 |
| ISBN (Electronic) | ISSN 2308-1767 |
| Publication status | Published - 2014 |
