Original language | English |
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Title of host publication | Marketing and the core disciplines : rediscovering references? |
Subtitle of host publication | EMAC 38th Conference, 26-29 May 2009, Audiencia Nantes-France |
Place of Publication | Nantes |
Publisher | Audencia Nantes |
Publication status | Published - 2009 |
Event | European Marketing Academy Conference: Marketing of the Core Disciplines - Audencia Nantes- Ecole de Management, Nantes, France Duration: 26 May 2009 → 29 May 2009 Conference number: 38 |
Symposium
Symposium | European Marketing Academy Conference |
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Abbreviated title | EMAC |
Country/Territory | France |
City | Nantes |
Period | 26/05/09 → 29/05/09 |