Consumer goals in vacation decision making: a multi-level perspective

Alain Decrop, Metin KOZAK

Research output: Contribution in Book/Catalog/Report/Conference proceedingConference contribution

Original languageEnglish
Title of host publicationMarketing Landscape: A pause for thoughts
Subtitle of host publicationProceedings of the 38th Annual European Marketing Academy Conference
Place of PublicationBrighton
PublisherEuropean Marketing Academy
Publication statusPublished - 2008
Event37th EMAC (European Marketing Academy) Conference - Brighton
Duration: 28 May 2008 → …

Conference

Conference37th EMAC (European Marketing Academy) Conference
CityBrighton
Period28/05/08 → …

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