Antecedents and Consequences of Reflexivity in New Product Idea Screening

Wafa Hammedi, Allard Van Riel, Zuzana Sasovova

Research output: Contribution to journalArticle

Original languageEnglish
Pages (from-to)662-679
Number of pages18
JournalJournal of Product Innovation Management
Volume28
Issue number5
Publication statusPublished - 2011

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