We look at the formation of perception and preference judgments (PPJ). The following specific questions are addressed: What are the characteristics of perceptions and preferences? What are their differences and similarities? On what types of attributes are they based? How do PPJs evolve over time? Judgments are investigated in depth and dynamically in the natural context in which they occur, i.e. decision-making situations.
|Effective start/end date||13/03/06 → …|