Florence Nizette is currently pursuing her PhD at the University of Namur and Hasselt University in Belgium under the supervision of Prof. dr. Wafa Hammedi (University of Namur), Prof. dr. Allard Van Riel (Hasselt University) and Prof. dr. Nadia Steils (HEC Liège). Since 2022, she has been a member of the NADI-CeRCLe, Research Center in Service Management and Marketing at the EMCP Faculty at the University of Namur. Florence holds Bachelor's and Master’s degrees in Business Analysis from the University of Namur and she has spent four months studying at Michigan State University (USA).

With over five years of professional experience, Florence has worked in finance at Accenture, brand management at Decathlon, and consulting in the energy sector at DXC Technology. She also served as a Lead Functional Analyst and Service Delivery Consultant for two years in smart meter management for several Belgian distribution grid operators.

Her research focuses on the impact of AI technologies on consumer trust, decision-making processes, and vulnerability in digital environments. This includes areas such as explainable AI, transparent AI and malevolent AI. Her current project explores how Explainable AI can promote AI inclusion among non-expert consumers, particularly in high-credence services like insurance and banking. Her research has been published in the Journal of Service Management.

Additionally, Florence, alongside Floriane Goosse, serves as the Social Media Coordinator for the Journal of Service Management (JOSM).

• Service Management
• AI technologies
• Consumer vulnerability in digital environments
• Explainable AI & Transparent AI

Social Media Coordinator of Journal of Service Management

Reviewer for the Journal of Business Ethics