AMS World Marketing Congress

Steils, N. (Speaker)

Activity: Participating in or organising an event typesParticipation in conference

Description

Paper presentation on "Expectation and Emotion Enhancement using Content Knowledge in Cultural Experiences", co-authored with Z. Obaidalahe, D. Crié & F. Salerno
Period19 Jul 201623 Jul 2016
Event typeConference
LocationParis, France